ADYACK

Check out our latest episode!

On today’s episode of the podcast, I talk to someone I first crossed paths with back in 2005 at Kutztown University’s Annual Portfolio Review, right as this young, ambitious designer was about to graduate with his BFA in Communication Design. It was a random encounter… or so I thought. Fast forward 20 years, and one day, he reached out to me after reading one of my columns on creativity in Network Magazine… and a friendship was born.

I’m talking about Mr. Matt Borrelli. But here’s the thing—Matt is no ordinary creative. He’s an award- winning copywriter, designer, and creative director who’s spent the better part of two decades working at advertising agencies in the Lehigh Valley. But more than that, Matt is someone who lives and breathes the craft of marketing. He’s a dreamer, a doer, and is always on the hunt for his next big idea.

In this episode, we dive into the future of AI and how it’s shaking up the creative landscape, his creative process, and how he uses his insights and experience to help his clients drive results.

Matt’s an inspiring guy, and he really understands the value that creative people bring to business.

This episode is a rollercoaster of insights, and more than a few laughs along the way. Trust me—you do NOT want to miss this one. So grab your favorite beverage, kick back, and get ready to be inspired and entertained. Let’s get into it.

Here is my AdYack….with Matt Borrelli.

#creativity #marketing #creativedirection #adagency #advertising #design

 

Thank you to our sponsor, ASR media.

AdYack: Season 5

Ad Yack: Season 5, Episode 8: Matt Borrelli

Ad Yack: Season 5, Episode 7: AdYack LIVE!

Ad Yack: Season 5, Episode 6: JT Norman

Ad Yack: Season 5, Episode 5: Ed Harris

Ad Yack: Season 5, Episode 4: Francis Dunnery

Ad Yack: Season 5, Episode 3: Cameron Day

Ad Yack: Season 5, Episode 2: Roy Shuler

Ad Yack: Season 5, Episode 1: Dick Boak

AdYack: Season 4

AdYack: Season 4, Episode 9: Brian Wcislo

AdYack: Season 4, Episode 8: Sarah Clark

AdYack: Season 4, Episode 7: Cheryl Moritz

AdYack: Season 4, Episode 6: Cat Barnstone

AdYack: Season 4, Episode 5: Stephen Kroninger

AdYack: Season 4, Episode 4: Matt Artinger and Patrick Newill

AdYack Season Four: Episode 3, Katie P. Desiderio and Michael G. Frino

AdYack Season Four: Episode 2, Martha DeFeo

AdYack Season Four: Episode 1, Lee Abrams

AdYack: Season 3

AdYack Season Three: Episode 7, Kate Hughes

AdYack Season Three: Episode 6, John Hayes

AdYack Season Three: Episode 5, Tina Zaremba

AdYack Season Three: Episode 4, Charles Stonewall

AdYack Season Three: Episode 3, Eddy Herty

AdYack Season Three: Episode 2, Jason Tselentis

AdYack Season Three: Episode 1, Crystal Durant

AdYack: Season 2

AdYack Season Two: Episode 4, Tony Vengrove

AdYack Season Two: Episode 3, Jen Borror

AdYack Season Two: Episode 2, David Hoffeld

AdYack Season Two: Episode 1, Peter Stevenson

AdYack: Season 1

ADYACK Episode 10: Bill Childs

ADYACK Episode 9: Client Horror Stories

ADYACK Episode 8: Nick Swartz

ADYACK Episode 7: Kevin Justice

ADYACK Episode 6: Sarah Sterner

ADYACK Episode 5: Curtis Johnson

ADYACK Episode 4: Bacon & Ads

ADYACK Episode 3: Denis Aumiller

ADYACK Episode 2: Lindsey Knupp

ADYACK Episode 1: Jan Haley-Schwoyer

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